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Automation, CRM and Revenue Operations

03

From prospect research to coordinated follow-up

Lead generation and outreach systems covering scraping, enrichment, segmentation, AI-personalised messaging, CRM workflows, and campaign response optimisation.

Built for Profound Careers

  • n8n
  • OpenAI
  • CRM
  • Lead Intelligence
01

Lead intelligence pipeline

02

CRM and outreach workflow

03

Before and after growth operations map

04

Sanitized campaign dashboard concept

Project overview

What this project demonstrates

This project represents the commercial automation foundation behind the later enterprise AI work. It combines workflow audit, lead sourcing, enrichment, segmentation, AI-personalised outreach, CRM coordination, and campaign optimisation. The portfolio framing shows this as a revenue operations system rather than a collection of one-off automations.

This overview explains the system and implementation approach. Private company information and internal implementation details remain confidential.

Execution

How the work was achieved

01

Built lead generation systems covering scraping, enrichment, segmentation, and AI-personalised outreach.

02

Used n8n, OpenAI, Snov.io, Instantly, CRM tools, and platform APIs to improve lead volume and response quality.

03

Implemented segmentation by niche, geography, engagement history, and campaign relevance.